Who We Are




Enflux is a secure, cloud-based platform that offers an accessible view of a school’s overall program performance—all the way down to the individual student level. We deliver actionable insights to support curriculum delivery, strategic planning, accountable action, and continuous quality improvement.


Since 2017, this San Antonio-based technology startup company has been effectively utilizing data for measuring, evaluating and improving academic performance. Enflux provides the right insights to the right educator at the right time, empowering educators to make better decisions for student success.

Enflux Purple



Data. Insights. Action


Outcome Improvement Simplified



To offer an accessible view of a school’s overall program performance—all the way down to the individual student level. It is our mission to deliver actionable insights that support curriculum delivery, strategic planning, accountable action, and continuous quality improvement.



Alejandra Zertuche

Chief Executive Officer

Alejandra Zertuche is an interdisciplinary scientist and the Chief Executive Officer of Enflux, an ed-tech startup that transforms educational data into actionable insights to improve decision-making that impacts student outcomes and success.
Alejandra’s areas of expertise include investigating problems with the performance of processes, finance, statistics, biomedical informatics, and academic assessment and accreditation. Alejandra serves as a Director for TransPecos Banks, was recognized as a San Antonio Business Journal 40 under 40, and a Texas Top 50 Women to Watch by The Society Diaries.
The leading subject matter expert leading the commercialization of the company’s academic intelligence platform. Prior to Enflux, Alejandra worked in Academic Assessment at the University of the Incarnate Word, where she became a recognized leader in accreditation & assessment.
- BS Industrial Engineering, St. Mary’s University
- MBA St. Mary’s University
- MS Biomedical Informatics, UT Health at Houston

Brandon Smith (1)

Brandon Smith

Chief Operating Officer

Brandon has over 15 years of experience in higher education and edtech, where he is committed to ensuring student success and improving the quality of higher education. He has held leadership roles, including Director of Education for Kaplan, Executive Vice President at ExamSoft, and most recently, President and COO of Honorlock before joining Enflux.
Brandon is dedicated to putting clients first and advocating for the user experience. He strives to make a positive impact on those around him, both personally and professionally.
Prior to his work in higher education, Brandon worked as a Narcotics Detective and Sheriff's Deputy in Florida for 12 years.
-AA in Criminal Justice, Florida State College at Jacksonville
-BS in Business Management and an MBA, University of Phoenix

IMG_4853 (1)

Robin Logan

Head of Business Analytics

Robin has worked in higher education for twenty plus years and is passionate about helping leaders improve the quality of higher education experience for all students. She served as the Director of Institutional Research at the University of the Incarnate Word, Executive Director of University Planning and Analysis at the University of Louisiana at Monroe, and also held positions in financial aid and enrollment management. She has completed peer evaluation training with the Southern Association of Colleges and Schools, Commission on Colleges. As an early adopter of Tableau Software use for higher education and institutional research, she completed several certification classes and led the development of an institutional reporting instance for UIW. Robin has also delivered numerous presentations about Institutional Research and her use of Tableau Software. These presentations include the Tableau Customer Conference, Association for Institutional Research, Southern Association for Institutional Research, Texas Association for Institutional Research, Texas A&M Assessment Conference, and SACS-COC Annual Forum.
- MLIS, Master of Library and Information Sciences, Louisiana State University
- Post-Bacc teacher certification, grades 6-12, Middle Tennessee State University
- BA, English, Northeast Louisiana University (now known as University of Louisiana at Monroe)


Dr. Meagan Mielczarek

Head of Education and Assessment

Dr. Mielczarek holds a bachelor's degree in English and Communications from Wilkes University, a master's in Secondary Education from Lehigh University, and a PhD in Human Development from Marywood University. Prior to receiving her PhD, Dr. Mielczarek taught 9-12 grade English in the PA public school system. She has held roles in institutional research and assessment in higher education since 2015. Most recently, she was the Director of Assessment in the Nesbitt School of Pharmacy at Wilkes University. Her experience includes curricular and programmatic assessment, outcomes assessment, accreditation, research methods, and teaching.
- BA English and Communications, Wilkes University
- MA Secondary Teaching and Education. Leigh University
- PhD Higher Education Administration, Marywood University


John Thornton

Head of Development

Responsible for leading the development team to building scalable, secure, and helpful data processing and user applications for our customers. Believes building a better team is the way to build the best products.
Prior to Enflux John worked at a startup that produces the Splice video editor app that was bought by GoPro. He has worked at large software companies including CA and BMC Software and five startups.
- BS Computer Science, Texas Tech University
- BA Psychology, Texas Tech University

Andres Taborda (1)

Andres Taborda

Director of Sales

Andres Taborda is a sales professional with a proven track record in Sales, Customer Relationship Management (CRM), Customer Retention, and Sales Management. He's your strategic partner in higher education and EdTech, bringing a wealth of experience to help your institution thrive. A visionary graduate from Palm Beach State College, Andres is committed to transforming your educational landscape through innovative solutions.


“Enflux attachments have become part of our early-alert process. Now, when we create student ActionPlans®, we attach an Early Alert Form and notify the course instructor of the individualized plan. We also use attachments to note top PCOA performers, so their achievement certificates appear whenever we search on their name. Having all of a student’s records in one place saves time and ensures we’re not missing key pieces of data.”

— Jessica Shenberger-Trujillo, PhD, Associate Dean for Assessment, Accreditation & Strategic Planning at The UTEP School of Pharmacy


Join Our Team!

When you join Enflux, you become part of a passionate, world class team of professionals dedicated to helping higher education facilities leverage their data. We provide our employees with benefits such as work from home options, health insurance, competitive pay, and the opportunity for career advancement.


Enflux is headquartered in San Antonio, TX, with open positions available in sales and product development. If you are ready to grow your career and make a difference in the educational community, get started by visiting our careers page.


How the coronavirus is causing San Antonio companies to rethink office space


September 25, 2020


“Enflux CEO Alejandra Zertuche and her team enjoyed their stylish office off Broadway as they worked to grow the startup. Zertuche and Enflux leaders were preparing to renew their annual lease this past spring when the coronavirus pandemic sent employees home to work…”


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2021 Best Tech Startups in San Antonio


August 12, 2020


“The Tech Tribune staff has compiled the very best tech startups in San Antonio, Texas and have named Enflux as one of the top 10!” 


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Enflux’s Alejandra Zertuche brings big data to higher ed


February 24, 2020


“Data is the new oil, or so it’s been said. These bits of information — datapoints — have rapidly become the building blocks that drive nearly all business, administrative and governmental decisions around the globe…”


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Read the latest on Enflux by visiting our Newsroom.

Find out how your school can leverage Enflux academic intelligence to drive student success.